Restaurants

Social media videos for restaurants that make people hungry.

The Vibe Video writes, voices and posts short videos for restaurants: dish spotlights, weekly specials and the stories behind your food. Set it up once and it posts to Facebook, Instagram, YouTube and X in English or Spanish.

Why should restaurants post videos?

People decide where to eat on their phones, and they decide with their eyes. Regular videos keep your food in their feed when they are choosing where to go.

  • 76%of consumers say social media is a good way to learn about restaurants in their area. [1]
  • 86%say restaurants are a good place to learn about food they haven't tried before. [1]
  • 51%say ordering takeout is an essential part of their lifestyle, including 67% of Gen Z adults. [1]
  • 84%of consumers want to see more videos from brands. [2]
Never run out of ideas

8 video ideas for restaurants

Dish of the week

What's in it, how it's made and what to pair it with.

Specials and new items

Weekly specials, seasonal menus and limited dishes, posted before people plan the weekend.

Your cuisine explained

A dish or ingredient explained for people trying your food for the first time.

Behind the kitchen

Where your ingredients come from, the story of a family recipe and the people who cook.

First-timer's guide

What to order on a first visit, portion sizes and the house favorites.

Takeout and delivery

How to order, which dishes travel well and how to reheat them.

Holidays and game days

Mother's Day, big games and holiday catering, posted early enough for people to book.

News and hours

Holiday hours, a new location, a new patio or catering.

Stay compliant

What to check before you post

  • AI scenes show food in general, not your dishes. Don't present them as your menu, and post photos of your real plates alongside them.
  • Be careful with diet and allergy claims. Only call a dish gluten-free, vegan or nut-free if you can guarantee it.
  • Check your state's rules before promoting drink specials. Some states restrict happy hour advertising.
  • Don't offer a free dessert or a discount for positive reviews. The FTC's rule on fake reviews bans incentives tied to what a review says. [3]
  • New automations wait for your approval, so you can check every video before it posts.
How it works

Set it up once. Post every day.

01

Tell Vibe about your business

Add your website and Vibe fills in what you sell, who it's for and why people buy.

02

Connect your accounts

Link Facebook, Instagram, YouTube and X once.

03

Pick how often

Daily, weekly or monthly, in English or Spanish. Each video is written, voiced and posted for you.

Good to know

Questions restaurant owners ask

What should a restaurant post on social media?

Your food first: dish spotlights, specials and new items, plus the stories behind them. Post before people make plans, like Thursday for the weekend.

Do the videos show my actual food?

No. Scenes are AI video or stock footage of similar food, voiced and captioned for you. They work best for specials, stories and explainers, so keep posting photos of your own plates alongside them.

Can I post in English and Spanish?

Yes. Every video can be in English or Spanish, and you can run one automation per language to reach bilingual clients.

More industries

Sources

  1. National Restaurant Association, State of the Restaurant Industry 2025 Pocket Guide
  2. Wyzowl, Video Marketing Statistics 2026
  3. Federal Trade Commission, final rule banning fake reviews and testimonials (2024)

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